Beware of Fake Designer Clothing and Fashion Accessories

The selling of fake or counterfeit designer clothing and fashion accessories online is a booming business and more and more people are finding out the hard way that that it is easy to get riped off when trying to save some money when buying designer clothes and fashion accessories online. To start with, if the deal seems just too good to be real then it most likely is.

Fake designer goods are virtually without exception inferior products, so if you intentionally buy knock off designer products then you have no right to complain when you finally see what you get. Cheap fabrics, crooked stitching, glue blobs on sneakers and buttons that quickly fall off are standard on fake designer products.

The real tragedy of course, is when someone pays good money for a designer product and an inferior counterfeit product arrives at their door step. They so many times have no recourse either, because it was shipped from some obscure Asian country where counterfeiting is a crime that is only winked at.

This is why you should always check your source before you hand over your money. Many Asian countries are literally flooded with counterfeit products, so you should always avoid buying high end designer products that are shipped from them. Also, it is now a legal requirement that all websites have full contact information listed on them.

If they don’t have all of the required contact information listed then there is an obvious reason why. A legitimate dealer will always have contact information listed, so clients can easily get in touch with them. An unscrupulous dealer on the other hand, won’t list it, because when a client contacts them it is always to complain and to try to get a refund.

How Business Cards Can Help In Advertising/Marketing

The modern business environment is increasingly challenging. Companies are now forced to become more innovative to stay afloat in a highly competitive landscape. With a globalized marketplace, competition is stiffer and this comes against a backdrop of increased cost of operations. As an entrepreneur, you have to think outside the box when building your advertising strategy.

Which techniques do you use to be more effective? While digital marketing tools are all the rage, recent studies have shown that business cards still remain a versatile advertising strategy even in the contemporary world of commerce. This is a tool that helps connect easily with new prospects. If you have been wondering whether this tool still retains any importance in your advertising strategy, keep reading.

Advantages of Using a Business Card

Some of the reasons to invest in this old school advertising technique include:

  1. It is a personal method of swapping contacts and hence it is more effective than digital techniques. Through eye contact and actual engagement, you have a better chance of creating a new relationship.
  2. This is an effective direct marketing tool: Compared to other methods such as email and paid ads, a well-designed business card is part of direct marketing strategy. An in-person meeting and exchange of information leads to success.
  3. Continued marketing: Even after parting with a prospective lead, your information will be easy to share and will continue promoting your brand. It can be exchanged or stored for future reference.
  4. First impressions: If you want to make a good impression with your leads, then talk to an established printing products company in your city.

Getting the Most Out of a Business Card

There is only so much you can achieve by sharing your company’s information on a printed format. Therefore, to get the most out of this promotional tool, consider the following:

  • Add a logo and tagline for more effectiveness and easier identification.
  • Name and job title for credibility.
  • Make sure there is direct contact information for easier communication.
  • Add your website and send them to a relevant page.
  • Add social media profiles for faster connection.
  • Avoid cluttering a lot of information and instead use white space so that important information is read easily.
  • Leverage creativity such that your presentation stands out and catches the eye instantly.

Of course you must have received many business cards, many of which ended up in the waste basket. To avoid the same fate for your printed promotional materials, make sure you give it a purpose. You can also use a QR code to track its effectiveness. By supporting a worthy cause in your community and showing it on a printed product, you will easily captivate the attention of prospective leads.

When handing it out, ensure that the occasion is memorable. The recipient will remember it later and pull it out to read further. Go on and contact a reputable printer in your city to start leveraging this important advertising technique.

Gadgets For the Home

Gone are the days when men did not buy home gadgets – they married them! There is, of course, an added advantage today. Gadgets for the home come in all forms to suit various kinds of needs and pockets.

Just think. There is a small baby at home. That new bundle of joy needs to sleep soundly for 2 reasons. One is obviously to enable baby to grow properly.The second is not so well advertised, but none the less valid for that. The parents need to catch up on their work and rest. So if you are left (literally) holding the baby for the better part of the day, when do you do either? Particularly when baby loves to wake up just when s/he is being transferred to the cradle or baby cot?

There is a simple solution by way of a new home gadget. It is a hammock which keeps baby sleeping even when being transferred to it. There are many such home gadgets which have gone a long way to make life easier for those who prefer to live in a home rather than a hostel or mess or boarding house. Think of the ubiquitous mixer which is needed for your juices, shakes, pastes and purees. Gadgets for home have gained in sophistication with advances in technology. Be it an energy hub system to monitor your domestic energy consumption or a hygienic door handle or a voice control travel alarm clock, there is a plethora of home gadgets in the market today.

Using a vacuum cleaner is old hat. For many using a robot to push around a vacuum cleaner is also something that’s been around for quite a while. Neato Robotics has a state-of-the-art robotic vacuum cleaner. Using lasers and SLAM technology (simultaneous localization and mapping), this amazing gadget maps the layout of the room even before it starts cleaning. This ensures that it does not bump into objects in the room (though humans often do) while cleaning! It returns to base only when the job is done or when it needs recharging. It also has features like a top loading dust bin, edge detection to keep it from tumbling down stairs and also a programmable schedule to set how often you want the robot to clean. All in all, this must be one of the neatest gadgets for the home in recent years.

Weight Control And Your Longevity (1)

Weight control holds the key to longevity. You do not find overweight centenarians, do you? So, to live long, you need to lose weight, at least control it.

This week marked a milestone in the pharmaceutical industry: the launching of the first FDA-approved over-the-counter weight-loss drug – ALLI. It has already created a sensation in the media: a multi-million advertising campaign for a multi-billion drug for millions of consumers craving for a miracle drug that would stave off their craving for food.

This sensation created by ALLI goes to show how desperate consumers are in their search for the holy grail of a weight-loss drug. With the blessing from the FDA, many consumers seem to have the illusion that they can now continue their binge without adding weight – something akin to "no pain and no gain."

ALLI is no magic bullet. "This is not a pill, it's a plan," says Pat Barid, a registered dietitian and consultant for the drug manufacturer. Similarly, the drug is efficient in guiding and preparing you to lose weight gradually by eating smaller portions, following a reduced-calorie, low-fat diet, and becoming more physically active. If that is the scenario, then why do you need to take the drug? A drug is still a drug, which is a chemical – you do not take it unless you absolutely have to.

Ah, but you want to lose weight – and you want to eat to your heart content too !. In other words, you want to eat your cake and have it too. You can do that at the expense of gaining unwanted weight. It is not only a dilemma but also a frustration.

Focusing on losing weight is like running after a red herring – it is frustrating and futile.

Why?

The bathroom scale just indicates your body weight, and that that is all. It does not tell you how much fat or muscle you may have lost during a given diet. It may not even tell if you are healthy or not, unless you are grossly overweight. Therefore, do not become obsessed with your weight. After all, your body weight always fluctuates – which is a fact, and which is very normal.

When you go on any diet, your body's metabolism immediately starts to react and to slow down, and that accounts for the initial weight loss in any diet program – so do not be overjoyed and jump to the conclusion that it works. It is only a self-delusion: initially your body loses only water, not your body fat.

Given that lean muscle mass requires calories at times of rest, the amount of muscle you maintain directly affects your metabolism in a positive way. You burn calories while you sleep. In other words, the more muscle you have, the higher your metabolism rate is, and the more calories you will burn. The converse is also true: as you lose your muscle mass, your metabolism rate decreases, and so does your weight-loss rate. That explains why you would stop losing weight after have been on any weight-loss program. On the other hand, fat, being inert, has little or no effect whatever on your body's rate of metabolism. These are the fundamentals for better understanding of how weight loss occurs.

The maximum amount of weight (fat or muscle) you can actually lose in one day is about one half pound. Since your body is about 60 percent water and one gallon of water weighs approximately eight pounds, any additional weight loss greater than one half pound may only be water, and not your body fat. Therefore, when your body replaces the water lost, weight gain will re-occur, and you are right back to where you started at an unhealthy weight. Does that sound familiar to you?

Consider this: 3,500 calories equal one pound of your body weight.

Do your math: To lose 10 pounds, you have to expend 35,000 more calories than you consume; and to lose 10 pounds in two weeks, you need to burn 2,500 more calories a day. You know very well that it is not a piece of cake! That explains why you forever can not lose your weight, not to mention controlling it. So forget about weight loss!

Losing weight is forever "impossible" to many individuals because they have become obsessed with numbers. They are forever playing the losing game of numbers. They have to count their calories, their carbohydrates, and their proteins, among others. Profit-making diet plans allure them with numbers, both "hard" and "soft" data, to the land of myths and fallacies, where they end up only in frustration and disappointment.

Remember this simple factor: Weight loss occurs only when the calories you consume are less than the calories you use up. This is the most important factor in weight loss, also one most difficult to achieve. Trying to circumvent it with state of the art is nothing short of impossibility. That is why most weight-loss plans are always about counting calories: giving you a calorie chart, calculating your daily total calorie need, and then instructing you to eat less than that, hoping against hope that your weight will drop dramatically.

So how to lose weight without drugs? Read Part Two of this article.